Oregon State and Washington State deserve a welcoming conference. The Big 12 deserves a total rebrand better reflective of its future. The Press Break solves two problems at once with this ingenious solution.
What has changed since the Big 12 eschewed adding OSU & WSU in August?
They would still be dilutive of the conference's media rights for existing members. Maybe they take a partial share and still come out ahead of whatever Pac-2/Mountain West amalgamation shakes out, but I just don't see the value they bring to the Big 12
Their men's basketball mediocrity (5 combined March Madness appearances since the 1989-90 season) hurts them more with Yormark than any other conference.
What has changed since the Big 12 eschewed adding OSU & WSU in August?
They would still be dilutive of the conference's media rights for existing members. Maybe they take a partial share and still come out ahead of whatever Pac-2/Mountain West amalgamation shakes out, but I just don't see the value they bring to the Big 12
Their men's basketball mediocrity (5 combined March Madness appearances since the 1989-90 season) hurts them more with Yormark than any other conference.